News Details

THE CAT RENTAL STORE NETWORK MARKS 10 YEARS OF GROWTH

Caterpillar Inc. (NYSE: CAT) celebrates the 10th anniversary of The Cat Rental Stores brand in 2008. Colorado Caterpillar dealer, Wagner Equipment Company established the first rental outlet approximately 10 years ago. Owned and operated by Caterpillar’s independent dealer network, Cat Rental Stores have demonstrated consistent growth throughout the world.

The Cat Rental StoreTM network consists of over 1,400 stores located throughout the world. The combined dealer rental revenue in 2007 exceeded $4B USD.

“We are very pleased with the progress of the Cat Rental Store network, and excited about the future,” said Jim Johnson, Caterpillar’s General Manager of Global Rental and Used Equipment. “Dealers are attracting new customers while servicing their traditional customers in a more comprehensive manner. Our plans are to support Caterpillar® dealers in growing The Cat Rental Store network in every region of the world to reach 2000 outlets in the 3 – 5 year timeframe”.

The Cat Rental Stores provide solutions to a wide range of customers in industries ranging from landscaping, general and building construction, industrial, and road building. The Cat Rental Stores provide customers with newer model Caterpillar equipment to rent, along with a broad selection of allied products, including access equipment, compressors and related air tools, small compacting equipment, concrete equipment, concrete saws, small generators, material handling equipment, lasers, light towers, pressure washers, pumps, road sign equipment, trailers, tree equipment, trenching equipment and welders.

“The Cat Rental Store network provides exceptional customer service. Our Cat dealers provide a deep understanding of local needs, and Caterpillar adds an element of scale that enables our dealers to be more effective in the highly competitive rental business,” added Johnson.

About The Cat Rental Stores With 500 locations in North America, more than 120 in South America, and over 800 throughout the rest of the world, a combined global network of 1,429 dealer owned locations make The Cat Rental Stores a convenient source for Caterpillar, allied equipment, and specialized tools to meet most jobsite needs. Count on The Cat Rental Stores for daily, weekly, and monthly rentals, competitive rates, on-site delivery, and the fast, knowledgeable service required to get the job completed. More information is available at www.CatRentalStore.com